Looks like someone has compiled the most popular Halloween costumes for this year. Get ready for a bunch of these in a few weeks.

What Is Everyone Going as for Halloween in 2023?

Townsquare Media
Townsquare Media

^You could be cool like me and go as my best Halloween costume ever. Hell yeah I was a Street Shark back in the day. If you know what that is...you're cool in my book. Anyway let's get to some modern costumes. Our friends at Freighgeist used Google search trends for our area to figure out which costumes everyone is looking up for this year. Here are the top five for 2023

Number 1 Halloween Costume for Wichita Falls 2023 (Barbie)

Press Junket And Photo Call For "Barbie"
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Barbie...yeah no surprise here. Barbie was the biggest movie of 2023. This always leads to a surge in costumes. Good luck to you guys that will be forced to dress up as Ken.

Number 2 Halloween Costume for Wichita Falls 2023 (Princess)

Comic-Con Fans Descend On San Diego Dressed As Their Favorite Characters
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Well we go generic with this Princess, could be...well any princess I guess. My assumption would be Princess Peach since the Super Mario Movie was huge this year, but the Disney Princesses are always a hit.

Number 3 Halloween Costume for Wichita Falls 2023 (Spider-Man)

Spider-Man Explores Singapore During His Time In Town For "The Amazing Spider-Man 2"
Getty Images for Sony

Another big movie this year was Across the Spiderverse. Any kids in my neighborhood dressing up as Spider Gwen get double candy. Doesn't matter the year, Spider-Man should always be somewhere in the top ten.

Number 4 Halloween Costume for Wichita Falls 2023 (Cowboy)

The Great Australian Outback Cattle Drive Previews In South Australia
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So Cowboy could mean many things. Could be Dallas Cowboy uniform or cheerleader outfit. I am assuming though they mean stereotypical Texas Cowboy for this one. I imagine every little Texan was a Cowboy at some point in time for Halloween.

Number 5 Halloween Costume for Wichita Falls 2023 (Bunny)

The Playboy Club Grand Opening At The Palms Casino
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This could be an adorable bunny costume, but my mind went right to the Playboy bunny outfit. Playboy may not have the same impact as it did back in the day, but this costume will never die.

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What About the Rest of Texas?

I was curious what the rest of the Lone Star State was up to. Here are what the rest of major cities top costumes are for 2023.


Bucks Fizz
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Here's a random one, the most popular costume in Lubbock, Texas is a 1980's stereotype? If you need some nostalgia this Halloween, get your butt to Lubbock.


Universal Studios Hollywood Commemorates Arrival Of "SUPER NINTENDO WORLD" With Red Carpet And Welcome Celebration
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Odessa/Midland will be rocking a ton of Bowser costumes this year. If I were a kid, this would have been my costume this year.


2022 Comic-Con International: San Diego - Cosplay And General Atmosphere
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San Angelo with a costume that is always cool. Just make you got a somewhat decent proton pack and this costume is always a winner.


Thames River Pirate
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As the great Jerry Seinfeld once said, "But I don't wanna be a pirate!" Apparently Port Arthur/ Beaumont Texas will be having a ton of folks walk the plank this year.


2004 Sport Pictures of the Year
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America! F*** YEAH! Apparently Victoria, Texas will be pulling out the camo on October 31st.

Finally Barbie Dominates Texas

Barbie - Photocall
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Not only did Barbie dominate Wichita Falls. She dominates all of Texas. Here are all the cities she is number one in:

  • Amarillo
  • Abilene
  • Sweetwater
  • Dallas
  • Fort Worth
  • Tyler
  • Longview
  • Austin
  • Waco
  • Temple
  • Bryan
  • Houston
  • San Antonio
  • Corpus Christi
  • Laredo
  • Harligen
  • Weslaco
  • Brownsville
  • McAllen

Yeah...it's the year of Barbie. Get ready for it.

SWEET: Here are the most popular Halloween candies

LOOK: How Halloween has changed in the past 100 years

Stacker compiled a list of ways that Halloween has changed over the last 100 years, from how we celebrate it on the day to the costumes we wear trick-or-treating. We’ve included events, inventions, and trends that changed the ways that Halloween was celebrated over time. Many of these traditions were phased out over time. But just like fake blood in a carpet, every bit of Halloween’s history left an impression we can see traces of today.

Gallery Credit: Brit McGinnis

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