Iconic ‘Got Milk?’ Ad Campaign to Be Replaced with New Slogan
One of the most memorable advertisements from my childhood will be no more in a few short weeks.
If you went into any elementary school cafeteria in the 90's the 'Got Milk?' posters were everywhere, especially ones that had the major sports athlete of the time. It started back in 1994 to try to get kids to start drinking milk again and did it work. 'Got Milk?' is considered one of the greatest advertising taglines of all time.
The Milk Processor Education Program (MilkPEP) is going to be rolling out a new campaign called 'Milk Life'. The advertisements are going to show how milk is good for your body. I don't think it will be as successful, but honestly who thought giving celebrities a milk mustache was going to work out for twenty years?
Check Out a Few of the 'Got Milk?' Ad Campaigns Below: